Nicki is fresh from bouncing back losing 11 millon followers due to deleting her account and is ready to pad her pockets even more after inking a multi-million dollar deal with beverage giant Pepsi.
Forbes magazine broke the news Minaj's new venture after a conversation with Glu Agency founder and CEO Derek Jackson revealed that he helped broker the deal the Queens-bred rapper and Pepsi made .
Forbes magazine broke the news Minaj's new venture after a conversation with Glu Agency founder and CEO Derek Jackson revealed that he helped broker the deal the Queens-bred rapper and Pepsi made .
Nicki Minaj became the first female to grace FORBES’ Hip-Hop Cash Kings last year, pulling in $6.5 million, enough to land the No. 15 spot on the annual accounting of rap’s top earners.
Jackson has been busy, this after inking a similar deal for Weezy and Mountain Dew for the DEWeezy ad campaign. Jackson gave some brief details on Nicki's new venture, including an aptly named upcoming product.
“You'll see the commercial probably in the next two months,” Jackson told Forbes. “That'll be a segue into a new beverage Pepsi has, called ‘Pop,' and she'll be the face of the brand; it's going to be explosive.” With her debut album still selling at high volume and a buzzing lead single currently blazing the charts she' s is the perfect canidate to break the new drink .
Jackson has been busy, this after inking a similar deal for Weezy and Mountain Dew for the DEWeezy ad campaign. Jackson gave some brief details on Nicki's new venture, including an aptly named upcoming product.
“You'll see the commercial probably in the next two months,” Jackson told Forbes. “That'll be a segue into a new beverage Pepsi has, called ‘Pop,' and she'll be the face of the brand; it's going to be explosive.” With her debut album still selling at high volume and a buzzing lead single currently blazing the charts she' s is the perfect canidate to break the new drink .
Jackson didn't give exact numbers but confirmed that the signing is a seven-figure deal, mirroring Wayne's Dew venture. A commercial for the “Pop” product wrapped up filming in South America last month as a result of the deal. Pepsi and Mountain Dew are also said to be putting money muscle behind an original film featuring Lil Wayne as well.
The ad features a newly remixed version of Nicki's hit Moment for Life.
Young Money's Drake currently endorses rival Coca-Cola's Sprite beverage. Could this spark up a potential battle of the the soft drinks within YMCMB ?
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